Key terms

• Regulation

  The process of ensuring a product is appropriate for audiences
• integration

  linking together of media companies, can be vertical or horizontal
• horizontal integration

  on the same level of the production ( limits competition )
• vertical integration

  on different levels of production chain ( e.g production and distribution )
• convergence

  the connections of media platforms through technology
• technological convergence

  combination of old technologies to form new online interactive technologies ( used to reach the largest possible audience)
• production value

  the quality of media product in relation to cost
• creative industries

  collective term for all different areas of the media
• synergy

  products and companies that reference and promote each other, can be different companies or different areas of one company
• commercial media

  paid for through investments and advertising, main goal is to entertain , prioritises profits and target a mass audience
• public service broadcaster

  paid for through licences and fees, inform educate entertain, prioritises quality, reflects audiences from all backgrounds, e.g bbc
• BBFC

  provides age ratings and regulations for films
• OfCom

  provides regulation for tv and radio
• conglomerate

  multi media industry consisting of several different business entities
• production

  creating and developing media products through various industries
• distribution

  the process by which a media product gets from producers to audiences and is made accessible to them
• circulation

  activities which encourage audiences to access a product
• tent pole movies

  a program or film which’s success is essential for the financial performance of a studio
• diversification

  a company starts to operate in an area of industry other than which it originally operated in