Comparisons

• Which method of expanding internationally has the most risk and why?

  Direct investment because it requires the most capital investment
• Which methods of expanding internationally has the least amount of risk?

  Licensing and exporting
• Which method of expanding internationally take the longest?

  Direct investment
• Which methods of expanding internationally does the business have full control?

  Direct investment and exporting
• Which method of expanding internationally does the business have minimal control?

  Licensing
• Which method of expanding internationally is the quickest?

  Licensing and exporting