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paper 1 (econ)
theme 3
revenue
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Cards (22)
What does total revenue equal in terms of price and quantity?
P
×
Q
P \times Q
P
×
Q
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Average revenue is equal to total revenue divided by
quantity
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Average revenue is always equal to
price
.
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What does marginal revenue measure?
Extra revenue from selling more output
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Marginal revenue is the change in total revenue divided by the change in
quantity
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Characteristics of a perfectly competitive market
1️⃣ Infinite buyers and sellers
2️⃣ Homogeneous goods
3️⃣ Firms are price takers
4️⃣ No barriers to entry or exit
5️⃣ Perfect information
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In a perfectly competitive market, firms can set their own prices.
False
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What does the average revenue curve look like in perfect competition?
Horizontal
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In perfect competition, average revenue is equal to both price and
marginal
revenue.
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What is the shape of the total revenue curve in perfect competition?
Linear upward sloping
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In perfect competition, total revenue increases at a
constant rate
.
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Characteristics of imperfect competition
1️⃣ Few buyers and sellers
2️⃣ Differentiated goods
3️⃣ Firms are price makers
4️⃣ High barriers to entry and exit
5️⃣ Imperfect information
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What is the key difference between firms in perfect and imperfect competition?
Price-taking vs price-making
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In imperfect competition, firms are governed by the law of
demand
.
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In imperfect competition, higher prices lead to lower
quantity
sold.
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What does the marginal revenue curve look like in imperfect competition?
Downward sloping
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In imperfect competition, marginal revenue is twice as steep as
average
revenue.
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Marginal revenue can become negative in
imperfect competition
.
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At what point is total revenue maximized in imperfect competition?
When marginal revenue is zero
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Total revenue in imperfect competition starts to decrease when marginal revenue becomes
negative
.
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Total revenue increases when
marginal revenue
is positive.
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What is the mathematical form of a linear demand curve?
P
=
P =
P
=
a
−
b
Q
a - bQ
a
−
b
Q
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