Social Psychology - science that studies the influences of our situation with how we view and affect one another - studies our thinking, influences and relationships
Our social relation is shaped by our beliefs and values
Our social intuitions shapes our impersonations and fears
Our Social influence shapes our behavior
Social neuroscience explores the neural bases of social and emotional processes and behaviors
Culture: the enduring behaviors, ideas, attitudes, and traditions shared and passed on by a large group of people
Social representation: a society’s widely held ideas and values
Hindsight bias, or the I-knew-it-all-along phenomenon: the
tendency to exaggerate one’s ability to have foreseen how
something turned out.
Elements of social psychology research:
• Forming and testing hypotheses
• Sampling
• Surveys and questionnaires
• Correlational research
• Experimental research
• Generalizing from laboratory to life
Hypothesis: a testable proposition that describes a relationship that may exist between events
Randomsample: one in which every person in the population being studied has an equal chance of inclusion
Framing: the way a question or an issue is posed
Field research is everyday situations—it is done in natural,real-life settings outside the laboratory
Correlationalresearch: the study of the naturally occurring relationships among variables—asking whether two or more factors are naturally associated
Experimentalresearch: studies that seek clues to cause–effect relationships by manipulating some factor to see its effect on another
Debriefing: a full post experimental explanation of the study to participants
Informed consent: research participants must be told enough to enable them to choose whether they wish to participate
Deception: when, in research, participants are misinformed or misled about the study’s methods and purposes
Demandcharacteristics: the cues in an experiment that tell the participant what behavior is expected
Mundanerealism: the experiment is superficially similar to everyday situations
Experimentalrealism: the experiment absorbs and involves its participants
Independent variable: the experimental factor that a researcher manipulates
Dependent variable: the variable being measured, so called because it depends on manipulations of the independent variable
Replication: repeating a research study, often with different participants in different settings, to determine whether a finding could be reproduced
Multiple Studies = Confirmation
Random assignment: the process of assigning participants to the conditions of an experiment such that all persons have the same chance of being in a given condition
Random sample – obtaining a representative group, one in which every person in the population being studied has an equal chance of inclusion
Unrepresentative Samples – the importance that the sample represents the population under study matters greatly for accuracy of results
Orderofquestions – the order of questions in a survey also produces bias
Response options – the dramatic effects of response questions (focusing on a specific option versus giving a lot of options in a question)
Wording of questions – survey wording is a delicate matter, subtle changes in the tone of a question can have marked effects on the results
Demandcharacteristics – cues in an experiment that tell the participant what behavior is expected
Social psychology is the scientific study of social intuition, social influence, and social relations.
theory - a set of integrated ideas that explain a phenomenon or a body of knowledge