for

• Van Zoonen's theory may be supported by Taylor Swift in numerous ways
• Reinforcing traditional patriarchal power dynamics- objectification- Some of Swift's imagery, especially in her earlier music videos, might be interpreted as objectifying women, focusing on their physical appearance and reinforcing the male gaze- eg even in the 'female empowerment' themed 'bad blood' music video, Taylor and other women are pictured in sexualised outfits which would appeal to a male gaze
• 'the man' also directly addresses double standards imposed on women in society, highlighting the hypocrisy of male behaviour