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OCR A-Level Business
3. Accounting and Finance
3.3 Ratio Analysis
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Ratio analysis is a technique used to evaluate a company's
financial
performance.
Match the ratio type with its purpose:
Profitability ↔️ Evaluate profitability
Liquidity ↔️ Assess short-term solvency
Solvency ↔️ Measure long-term financial health
Efficiency ↔️ Assess asset utilization
A Gross Profit Margin of 40% indicates that 40% of the revenue remains after deducting the cost of goods
sold
.
Profitability ratios measure a company's profit-generating
ability
.
Liquidity ratios assess a company's short-term financial
solvency
.
Solvency ratios evaluate a company's long-term financial
health
.
Efficiency ratios measure how well a company utilizes its
assets
.
A Net Profit Margin of 15% means the company earns
$0.15
in profit for every dollar of revenue.
Match the profitability ratio with its interpretation:
Gross Profit Margin ↔️ Revenue after deducting cost of goods sold
Net Profit Margin ↔️ Revenue remaining as net profit
Return on Equity ↔️ Effectiveness of shareholders' equity
What does the Gross Profit Margin indicate after deducting the cost of goods sold?
Revenue percentage remaining
The Net Profit Margin measures the percentage of revenue that remains as net profit after all
expenses
The Return on Equity (
ROE
) shows how effectively a company uses shareholders' equity to generate profits.
What is the Gross Profit Margin if a company has a Gross Profit of $500,000 and Revenue of $1,000,000?
50%
The Current Ratio measures a company's ability to pay its current liabilities with current
assets
What does the Quick Ratio exclude to provide a more conservative measure of liquidity?
Inventory
The Cash Ratio focuses on cash and highly liquid assets to assess
short-term
solvency.
What is the Current Ratio if a company has Current Assets of $800,000 and Current Liabilities of $400,000?
2
Ratio analysis is used to evaluate a company's financial performance by comparing different financial statement
items
What are the four main types of ratios used in ratio analysis?
Profitability, liquidity, solvency, efficiency
Match the ratio type with its formula and use:
Profitability ↔️
G
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s
s
P
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f
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t
R
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×
100
\frac{Gross\:Profit}{Revenue} \times 100
R
e
v
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n
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e
G
ross
P
ro
f
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t
×
100
||| Evaluate profitability
Liquidity ↔️
C
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\frac{Current\:Assets}{Current\:Liabilities}
C
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rre
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L
iabi
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t
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es
C
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rre
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t
A
sse
t
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||| Assess short-term solvency
Solvency ↔️
T
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t
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l
D
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b
t
T
o
t
a
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E
q
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t
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\frac{Total\:Debt}{Total\:Equity}
T
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t
a
l
Eq
u
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t
y
T
o
t
a
l
De
b
t
||| Measure long-term financial health
Arrange the following ratios in order of what they primarily evaluate:
1️⃣ Profitability
2️⃣ Liquidity
3️⃣ Solvency
The Gross Profit Margin is a key ratio used to evaluate a company's
profitability
Which ratio is used to assess a company's short-term solvency?
Current Ratio
The
Debt-to-Equity Ratio
measures a company's long-term financial health.
Ratio analysis is used to evaluate a company's financial
performance
What is the formula for the Profitability ratio?
G
r
o
s
s
P
r
o
f
i
t
R
e
v
e
n
u
e
×
100
\frac{Gross\:Profit}{Revenue} \times 100
R
e
v
e
n
u
e
G
ross
P
ro
f
i
t
×
100
The Liquidity ratio assesses a company's
short-term
solvency.
The Solvency ratio measures a company's long-term financial
health
What does the Profitability ratio evaluate?
Profit-generating ability
Main types of financial ratios
1️⃣ Profitability
2️⃣ Liquidity
3️⃣ Solvency
4️⃣ Efficiency
Match the ratio type with its purpose:
Profitability ratios ↔️ Measure profit-generating ability
Liquidity ratios ↔️ Assess short-term solvency
Solvency ratios ↔️ Evaluate long-term financial health
Efficiency ratios ↔️ Measure asset utilization
A Net Profit Margin of 15% means the company earns
$0.15
in profit for every dollar of revenue.
Profitability ratios measure a company's ability to generate
profits
What does the Gross Profit Margin indicate?
Revenue after COGS
The Net Profit Margin measures the percentage of revenue remaining as net profit after all
expenses
are paid.
What does Return on Equity (ROE) show?
Effective use of equity
A Gross Profit of $500,000 and Revenue of $1,000,000 results in a Gross Profit Margin of
50
What does the Current Ratio measure?
Ability to pay liabilities
Match the liquidity ratio with its formula:
Current Ratio ↔️
C
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\frac{Current\:Assets}{Current\:Liabilities}
C
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rre
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L
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es
C
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rre
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A
sse
t
s
Quick Ratio ↔️
C
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e
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t
A
s
s
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t
s
−
I
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t
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r
y
C
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\frac{Current\:Assets\: - \:Inventory}{Current\:Liabilities}
C
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C
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A
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−
I
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t
ory
Cash Ratio ↔️
C
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h
+
M
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c
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\frac{Cash\: + \:Marketable\:Securities}{Current\:Liabilities}
C
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es
C
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+
M
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k
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ab
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S
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If Current Assets are $800,000 and Current Liabilities are $400,000, the Current Ratio is
2
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