Motivation to travel refers to a set of needs that can be satisfied by traveling
These needs are created by a combination of push and pull factors at tourist generating and destination regions respectively
Needs include:
For relaxation
To discover unique travel experiences
To achieve personal growth and self-fulfilment
During the Roman empire (500 BC to 300 AD), many traveled to different parts of the empire to seek relaxation
Interest in travel spread among more people, especially the middle classes, after the Industrial Revolution
Traveling to rural areas became an attractive option for many to escape stress at work in urban areas during the Industrial Revolution
Globalization has increased connections between places and people across the planet, leading to an increase in the motivation to travel
Increasing pressures of work and hectic lifestyles since the Industrial Revolution have motivated people to travel to relieve stress
People travel to different destinations and engage in various tourist activities to relax
Some seek nature to escape their urban environment, rest, and enjoy scenic views
Recreational activities like visiting theme parks provide a different routine from daily lives and help escape stress and worries
Some individuals travel to gain unique travel experiences to explore different environments and cultures
Social media has contributed to an increasing interest in unique travel experiences, especially among younger travelers
Transport networks connecting remote places to major cities have made remote regions more accessible, leading to a rise in tourism numbers in those areas
Travelers may choose destinations where they can learn new skills such as cooking local cuisines or farming
Travelling is considered a way for self-growth and achieving one's fullest potential
Pilgrimage tourism involves traveling to sacred sites to learn more about faiths and grow spiritually
Adventure tourism includes challenging or adventurous activities like mountain climbing or skydiving to achieve personal growth