MODULE 1 (PHILIPPINE POP ART)

• Culture - encompasses the shared beliefs, values, customs, practices, and artifacts of a society.
• UPPER CLASS - 0.1% or 21,200 families belong in the upper class

  MIDDLE CLASS - 25.2% or 4.7 million families belong in the middle class

  LOWER CLASS - 74.7% or 14 million families belong in the lower class

  
• Ideology - refers to a set of ideas, beliefs, or values that form the basis of a political, economic, or social system
• 25.3 years old 61.44% yung mga mostly nakakapag influence
• 1. Widespread acceptance - it should be characterized by its broad acceptance with in a society or a specific social group.
• Ubiquity - it should be pervasive and easily accessible. it should be found in everyday life.

  
  

  They are commonly found in:

  mass media

  Entertainment

  Fashion

  Music

  Sports
• Trendiness and Immediacy - characteristics of popular culture often involves current, trend and reflective of the present moment.

  it may change rapidly as new ideas and styles emerge.
• Media Presence - Mass media plays a crucial role in shaping and disseminating popular culture

  Television, movies, music, social media, and other forms of communication contribute to the widespread distribution and consumption of cultural phenomena.
• Shared Experience - Popular culture is often characterized by its ability to create a shared experience among a large number of people
• Consumer Appeal - Elements of popular culture are designed to appeal to a wide audience, often with an emphasis on entertainment and accessibility
• Celebrity and Influencers - The presence and influence of celebrities and influencers play a significant role in shaping popular culture.

  Trends often emerge from the actions, preferences, and lifestyles of well-known figures.
• Recognition and Replication - Cultural elements become part of popular culture when they are widely recognized, replicated, and imitated.

  Memes, catchphrases, and iconic symbols are examples of cultural elements that gain popularity
• Remix culture characterized by the recombination and recontextualization