The study of society and relationships between people
Posotive statment
A statment that can be verified as a fact and tested to be true or false
Normative statment
A statment that is subjective and based on a persons views
Cetirus Paribus
The investigation of how one variable affectes another whilst all other factors are held constant
Ratinal decision making
The process of consumers selecting a decision based on evaluation of different factors
Utility maximising
Consumers maximising the amount of satisfaction gained after consumption of a good or service
Profit maximisng
Bussinesses maximisng the amount of profit they get from selling goods and services
Welfare maximising
The government utilisng available recources to improve societal utility
Scarcity
When the demand for goods/recources are greater than the availabilty
Wants and Needs
Wants: Desirable things you can live without
Needs: Essential items for survival
Trade offs
Sacrificing one thing for something else
Oppurtunity cost
The cost of the next best alternative lost after making a decision
Factors of Production
Q2CELL
Quality and Quantity of
Captial
Enterprise
Land
Labour
PPF
Stands for Production possibility forntier and is The maximumproductionoutput of twogoods or services when factor inputs are used efficiently
The basic economic problem
Due to a scarce amount of recources Producers must decide
What to produce
How to produce
For whom to produce for
Productivity
Any point oustide of the PPF is impossible
Any point inside the PPF is productively inefficient
Any point on the PPF line is productively efficient
Types of PPFs
Linear: Constant oppurtunity cost
Cuvered: Increasing oppurtunity cost
Why do curved PPFs have increasing oppurtunity cost
More recources have to be reallocated and taken away from one good to another
Consumer good
Goods that we consume
Captial goods
Goods that are used to produce consumer goods
Specialisation
The concentration of workers or bussinesses producing a narrow range of a good/service
Division of labour
Dividing up tasks into smaller units of work so specialisation can take place
The result of Specialisation
Results in reducedcosts as specialisation increases efficiency therefore leading to moreoutput per unit of labour
Advantages and Disadvantages of the division of labour
Advantages:
Allows workers to become specialiased in a task
reducescosts for labour
Increasedproductivity
Disadvantages:
Boredem may lead to decreasedproductivity (demotivation)
Lowwages for workers
Poor working conditions
Why the divison of labour leads to unemployment
Workers are only specialised in oneskill and these skills may not be transferable to other industries therefore leading to unemployment
Internatinal specialisation
Specialisation also occurs internatinally as if a country specialises in one area, they trade and export their goods and services in order to import other recources from different countries
Herd behaviour
Being influenced to make a decision based on other people's behaviours
Habitual behaviour
When habit causes consumer to overlook better alternatives and lose out on extra utilty that could have been gained