PR QUIZ

Cards (22)

  • TYPES OF QUALITATIVE RESEARCH
    PHENOMENOLOGY
    ETHNOGRAPHY
    GROUNDED THEORY
    CASE STUDY
    HISTORICAL REVIEW
    NARRATIVE REVIEW
  • It focuses on words along with its
    construction, meanings, and interpretations. It asks open-ended questions to extract
    meanings, perceptions, and interpretations.
    Qualitative research
  • CHARACTERISTICS OF QUALITATIVE RESEARCH
    NATURALISTIC
    INDUCTIVE
    HOLISTIC
    PERSONAL IMMERSION
    EMPHATIC NEUTRALITY
    FLEXIBILITY
    QUALITATIVE DATA
  • Qualitative research is a form of natural inquiry because focuses on
    studying its subject in a natural setting.
    Naturalistic
  • A qualitative approach that allows
    primary research findings to be
    derived from the most dominant
    and significant themes being
    observed in society.
    Inductive
  • Focuses on the entirety of the
    phenomenon. With this approach,
    every piece of information is
    treated with care in order to paint
    the whole picture.
    Holistic
  • The researcher is required to
    become part of the observed
    group in order to acquire
    more in-depth data for the
    research.
    Personal immersion
  • The researcher must be keen
    in observing neutrality in
    compiling findings from the
    study.
    Emphatic neutrality
  • Researchers may continue to
    conduct research on new
    objectives or questions that
    emerged during the research
    process.
    Flexibility
  • It refers to the detailed
    documentation and
    description of certain events or
    phenomenon being observed
    Qualitative data
  • Deals with the description of participants' real-life experiences of a specific event
    Phenomenology
  • Understanding the culture and experiences of a group of people in their natural environment.
    Ethnography
  • Explains a phenomenon and the evolution of its course of action.
    Grounded theory
  • Deals with an in-depth look at
    one specific subject. the subject
    can be a specific person. The
    subject can also be in the form of
    an entire business, organization,
    town, or a city.
    Case study
  • Describe past events to fully understand the current patterns needed for making future decisions.
    Historical review
  • Used to document changes in human
    perspective or behavior and events or phenomena in the society.
    Narrative review
  • refers to facts generated from objective insights together with the findings processed by the human brain.
    knowledge
  • RELEVANT FIELDS
    SOCIAL SCIENCES
    MEDIA COMMUNICATION
    BUSINESS
    PUBLIC HEALTH
  • Qualitative research equips academics, professionals, and even ordinary people with knowledge about society that would allow people to improve their lives
    SOCIAL SCIENCE
  • Qualitative research helps in the generation of news content
    MEDIA COMMUNICATION
  • All successful companies invest in research, may it be those who are producing consumable goods or offering services.
    BUSINESS
  • Qualitative research is useful in public health through its role in the documentation and analysis of public health issues.
    PUBLIC HEALTH