People

• What is People?

  • People are the employees involved in dealing with customers before, during and after a sale.​
• What is People?

  • People are the employees involved in dealing with customers before, during and after a sale.​
• The employees skills and attitudes affect your perception of the product
• The role of people in the marketing mix will include:

  • Providing information
  • Supporting the customer in decision making
  • Resolving problems
  • Completing the transaction