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4.5 BUSINESS LOCATION
FACTORS INFLUENCING BUSINESS LOCATION
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Cards (6)
COST: (of premises)
Usually a business'
LARGEST
one-off costs (if bought
OUTRIGHT
)
Could be second largest after
WAGES
(if premises is
RENTED
)
Rent- more
expensive
in the city
CENTRE
WHAT IS A GOVERNMENTAL GRANT?
Money
given to the
BUSINESS
that doesn't have to be
PAID
back
Must be used for a
SPECIFIC
purpose e.g. reducing
UNEMPLOYMENT
in an area
PROXIMITY OF THE MARKET:
How
CLOSE
the
BUSINESS
is to its
CUSTOMERS
Example:
COSTA
coffee near
OFFICES
PROXIMITY TO COMPETITORS:
Business will choose to
LOCATE
in a
WELL-KNOWN
area
Example: Golden
MILE
PROXIMITY TO LABOUR:
Business may want a
SPECIFIC
type of
WORKERS
, and choose to locate near to these
PEOPLE
Example: HSBC- head offices in
LONDON
PROXIMITY TO MATERIALS:
Business may want to be close to the
RAW
materials needed to
MAKE
the products
Example: Walkers factory near a
POTATO
farm