Schramm's Model of Communication

Cards (4)

  • What model is this?
    Schramm's Model of Communication
  • Schramm’s model regards communication as a process between an encoder and a decoder. Most importantly, this model accounts for how people interpret the message
  • Schramm's model is a circular model of communication
  • In the model, Schramm showed as Aristotle did, that communication always requires three elements:
    (1) the source
    (2) the message
    (3) the destination.