Questionnaires

• what are the advantages of open questions?

  • allow the participant to answer the question freely
  • allows more elaborative and justification in answers
• what are the disadvantages of open questions?

  • requires more time and effort to answer and analyse
  • more likely to generate qualitative data
• what is qualitative data?

  data that is descriptive in nature and has no numbers
• what is quantitive data?

  data that has numbers
• what are the advantages of closed questions?

  • forced and fixed response means easily analysable data
  • takes less time to analyse and answer
• what are the disadvantages of closed questions?

  • will generate the quantitive data
  • answers don't allow participants to elaborate or express justification
• what is the problem with demand characteristics?

  participants may figure out what the questionnaire is trying to measure - potentially effecting the participants answers
• what is a disadvantage of the forced responses on closed questions?

  participants may feel unsatisfied that the forced response meets their answer
• what is the problem with leading questions?

  a question might subtly hint to what answer a question in a specific way
• what is the problem with ambiguous or unclear questions

  unclear what they mean to the participant and to research when collecting and analysing the data