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micro-macro
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Cards (33)
What do economies of scale refer to?
Cost advantages from expanding
production
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What are the types of internal scale economies?
Purchasing
,
technical
, risk-bearing, managerial,
financial
, marketing
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Name two firms that exploit scale economies.
Ryanair
and
Netflix
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What do diseconomies of scale refer to?
Rising
long-run average costs
from
over-expansion
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How does Ryanair benefit from economies of scale?
By
bulk-buying
jet fuel
to lower costs
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What is the effect of Ryanair's expansion on their LRAC?
It drives down LRAC from
C1
to C*
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How does Netflix utilize technical scale economies?
Through a
joint venture
with
Amazon Web Services
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What is the impact of Netflix's subscriber growth on costs?
It lowers
marginal
and
average
costs
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What happened during the Amazon and Whole Foods merger?
Cultural clashes led to
diseconomies of scale
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What was the effect of the merger on Whole Foods workers?
They
felt
demotivated
and
alienated
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How did the merger affect Amazon-Whole Foods' LRAC?
It increased LRAC from
C1
to
C2
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What does privatisation refer to?
Transfer of ownership to the
private sector
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What is nationalisation?
Transfer of ownership back to the
public sector
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Why might there be a case for renationalising the UK rail industry?
To lower fares and achieve
allocative efficiency
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How much have UK rail ticket fares increased since privatisation?
~
23%
in
real terms
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What is the flaw in the UK rail industry's model?
Multiple
TOCs
eliminate
substitute
operators
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What is the impact of TOC monopolies on ticket prices?
They allow significant
price-making
ability
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What happens to consumer surplus when prices rise?
It shrinks from area
PcAC
to P*
AB
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What is the effect of price regulation in the rail industry?
It limits excessive price rises by
TOCs
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What is the role of open access operators in the rail industry?
They offer lower prices on
underserved
routes
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Why might the water industry need renationalisation?
To promote
dynamic efficiency
and investment
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How much debt have UK water monopolies accumulated?
£58bn
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What has been the impact of privatisation on water investment?
There has been poor investment and no new
reservoirs
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What negative externalities have arisen from the water industry?
Loss of biodiversity and
unsafe
water pipes
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How can the government finance water infrastructure improvements?
By
borrowing
at a
4%
yield on
bonds
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Why are water monopolies considered natural monopolies?
Only one supplier is
efficient
for a region
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What is the argument for state-run water industries?
They can better address
negative externalities
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What is OFWAT's role in the water industry?
Regulates
prices
and sets
efficiency
targets
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What criticism has been directed at OFWAT?
It has not enforced sufficient investment by
companies
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What might be a more prudent strategy than renationalisation?
Reforming the
regulator
,
OFWAT
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What is the overall conclusion regarding privatised industries?
Some work well, others need
renationalisation
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What is the current national debt of the UK?
98%
of
GDP
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Why is it important to judge industries on a case-by-case basis?
To ensure
efficiency
and minimize
government failure
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