ETHICS

• subjectivism leaps to the more radical claim that the individual is the

  sole determinant
•  is the recognition that the individual thinking person (the subject) is at the heart of all moral valuations. She is the one who is confronted with the situation and is burdened with the need to make a decision or judgment.

  SUBJECTIVISM
• has an opinion against anyone who is dark-skinned,

  BIGOTED RACIST
• has an opinion against Jews

  anti-Semite
• has an opinion against women.

   misogynist
•  a theory that tries to describes the underlying dynamic behind all human actions as a matter of a pursuit of self- interest.

  psychological egoism
• The psychological egoist would maintain that underlying such apparently other-directed behavior is a

  self-serving desire,
• it has a unique appeal to it; and this theory which conveniently identifies a single basis that accounts for all actions would be a good example of this. 

  simplicity
• is plausible that self-interest is behind a person's actions. It is clearly the motivation behind many of the actions that one performs which are obviously self-serving; and it could very well also be the motivation behind an individual's seemingly other- directed actions. In fact, it is not only plausible, but also irrefutable.

  plausibility
• is an irrefutable theory because there is no way to try to answer it without being confronted by the challenge that, whatever one might say. there is the self-serving motive at the root of everything.

  Psychological egoism
• prescribes that we should make our own ends, our own interests, as our single overriding concern.

  Ethical egoism
• equires a certain ordering, a hierarchical system in which reason as the "highest" part is in charge, dutifully followed by the "lower" parts of the soul of will and appetite.

  harmony