Non-Verbal Communication: Signs; Facial Expressions, Symbols, Colors, Gestures, Body Language
Information Literacy
The ability to know when information is required and effectively find, analyze, evaluate, communicate, and use information in different formats
Media Literacy
Reading, analyzing, evaluating, and producing communication in different media forms
Media and Information Literacy
Disciplines that allow people to gather, assess, use, produce, and share information and media content using appropriate tools and formats ethically and effectively for different activities purposes
Information
Knowledge or data gathered through experiences or research
Technology Literacy
The ability to use technology, its tools or network to find, create, evaluate, or use information
In the Pre-Industrial Age (Before 1700s), people discovered fire, developed paper from plants, and forged weapons and tools with stone, bronze, copper, iron
Evolution of Traditional Media to New Media
Media
Physical objects used as a tool to communicate and give information
Literacy
The skill to recognize, distinguish, understand, evaluate, and produce information
Media Literacy also refers to
Know the role and function of media
Understand the circumstances under which media can fulfill them
Examine and assess media content critically
Using media for preparing for democratic and intercultural discussion and learning
Make user-generated content
Communication
The method wherein language, symbols, and manners are used to share information
The exchange of information and expression of thoughts or notion that can result in understanding
Information Literacy also refers to
Meaning and delivery of Information
Location and Access of Information
Evaluation of Information
Information organization
Information uses
Communicating and using information ethically
Areas where technology literate students should demonstrate skills
Communication
Innovation
Information and Research fluency
Processes and concept of technology
Evolution of Media Ages
Pre-Industrial Age (Before 1700)
Industrial Age (1700 - 1930)
Electronic Age (1930-1980)
New/Information Age (1900s - 2000s)
Goals of MIL
Inspire citizens with essential knowledge about the functions of media and information systems in a democratic society
Equip citizens with important abilities and skills to effectively engage with media and info systems, improve critical thinking, and lifelong learning skills
Promote one's right to communicate and express, to find, obtain, and share information or ideas
Historical Ages
Pre-Industrial Age (Before 1700)
Industrial Age (1700 - 1930)
Electronic Age (1930-1980)
New/Information Age (1900s - 2000s)
Example Forms of Pre-Industrial Media
Cave Paintings (35,000 B. C)
Clay Tablets in Mesopotamia (2400 B. C)
Papyrus in Egypt (2,500 B. C)
Acta Diurna in Rome (130 B. C)
Dibao in China (2nd Century)
Codex in Mayan Region (5th Century)
Printing press using woodblocks (220 A. D)
Information Literacy is essential for today's society since it improves skills of critical thinking to problem-solving and gives the ability to find what information is true and appropriate not just for school and work but also for daily life
Example forms of Industrial Media
Printing press for mass production (1900)
Newspaper - The London Gazette (1740)
Typewriter (1800)
Telephone (1876)
Motion picture photography/projection (1890)
Commercial Motion Pictures (1913)
Motion picture with sound (1926)
Telegraph
Punch Cards
Examples of New/Information Media
Web browsers: Mosaic (1993), Internet Explorer (1995)
Blogs: Blogspot (1999), Wordpress (2003)
Social Networks: Friendster (2002), Multiply (2003), FB (2004), Instagram
Information Literacy pertains to the ability to find, analyze, evaluate, communicate, and use information effectively, finding the right information needed and knowing how to use it
Example forms of Electronic Media
Transistor Radio
Television (1941)
Large electronic computers
Mainframe computers - i.e. IBM 704 (1960)
OHP, LCD projectors
Apple and 2 Computers
Industrial Age (1700s - 1930s)
1. People used the power of steam
2. Developed machine tools
3. Established iron production and the manufacturing of various products including books through the printing press
Pre-Industrial Age (Before 1700s)
1. People discovered fire
2. Developed paper from plants
3. Forged weapons and tools with stone, bronze, copper, iron
Electronic Age (1930s-1980s)
1. Invention of transistor ushered
2. People harnessed the power of transistors that led to transistor radio, electronic circuits, and the early computers
3. Long-distance communication has been efficient
New/Information Age (1900s - 2000s)
1. Internet paved the way for faster communication and the creation of the social network
2. People advanced the use of microelectronics with the inventions of personal computers, mobile devices, and wearable technology
3. Voice, image, sound, data are digitalized
4. We are now living in the information age
Information is a term that refers to knowledge or processed data gathered through experiences or research. Information Literacy refers to the ability to know when information is required
Components of Literacy
Identify
Find
Shigeru Aoyagi, Division of Basic Education Unesco: '"For all societies, it is becoming an increasingly important component of not only literacy policies and strategies, but also of global policies to promote human development"'
5 Components of Literacy
Identify
Find
Evaluate
Apply
Acknowledge
Apply
Can apply information effectively to accomplish a specific purpose
Find
Can find information effectively and efficiently
Through information technology, information is much easier to access and locate
Information literacy gives us the skills to locate and evaluate information, including the use of technology
Print Media
Refers to materials that are printed such as books, newsletters, magazines, journals, etc. that provide information
Types of Media
Media
Print Media
Broadcast Media
Telephone Broadcasting
Radio Broadcasting
Employees and students have paid more attention to developing computer and information technology skills
Telephone Broadcasting
Considered the earliest form of broadcasting, allowing people to listen to live opera and live theatre performances