Lesson 3

• pre industrial age

  cave paintings, clay tablets, papyrus
• cave paintings AKA parietal arts are numerous painting encraving in walls
• clay tablets are used as writing medium especially is writing for cuneiform
• papyrus is made from pith papyrus plant. used as writing surface
• Industrial Age (1700s-1930s) - People used the power of steam, developed machine tools, established iron production, and manufacturing of various products (including books through the printing press).
• the printing press is typically used for texts. it's a device that applies pressure to an inked surface resting upon a print medium
• telegraph is used for long distance communication using wire laid
• motion picture is a series of still photos fromfilms
• Electronic Age (1930s-1980s) - The invention of the transistor ushered in the electronic age. People harnessed the power of transistors that led to the transistor radio, electronic circuits, and the early computers. In this age, long distance communication became more efficient.
• Information Age (1900s-2000s) - The Internet paved the way for faster communication and the creation of the social network. People advanced the use of microelectronics with the invention of personal computers, mobile devices, and wearable technology. Moreover, voice, image, sound and data are digitalized.
• 1. Monitoring Function. This is to inform the citizens on what is happening around them.
• Information Function. This is to educate the audience on the meaning and significance of the facts.
• Opinion Function. This is to provide a platform for public political discourse. It is to facilitate public opinion and expression of dissent.
• Watchdog Role of Journalism. It denounces the wrongdoing of the government and the private which leads to increasing of accountability and spearheading positive changes.
• Channel for Advocacy of Political viewpoints
• Sources of Information There are three sources of information: indigenous media, library and internet.
• Indigenous media could also be defined as variety of media expression conceptualized, produced, and circulated by indigenous people with information appropriate to their culture
• Indigenous Knowledge is a unique knowledge from a specific culture or society.
• Indigenous Communication is the transmission of information through local channels or forms by which the culture is preserved, handed down and adapted.
• Library is a place where artistic, literary, musical and reference materials such manuscripts, books, and films are kept for use and not for sale.
• • Academic Library. This is for Colleges and Universities
• Public Library. This is for cities and towns
• School Library. This is for students from Kindergarten to Grade 12
• Special Library. This is in specialized environment such as hospitals, private business and the government.
• Internet, a global computer network providing a variety of information and communication facilities, consisting of interconnected networks using standardized communication protocols.
• Currency. It is the timeliness of information.
• Relevance. It is the significance of the information that you need.
• Authority. It is the source of information.
• Accuracy. It is the closeness of the report to the actual data
• Purpose. The reason why it is created.
• .com – commercial .gov – government .edu – educational .org – nonprofit organization .mil – military