This is a way to change problematic behaviour using operant conditioning or to increase the outcome of desired behaviours. Behaviour modification works by making a person aware of the consequences of their actions and changing their behaviour to increase the desired behaviour. One way this can be done is by using token economy which is where targeted behaviours are reinforced with tokens (a secondary reinforcer) which can be exchanged for money or an item the person wants. For example a parent could use a token economy by awarding their child's behaviour with a token every time they displayed good behaviour such as doing chores and having tokens taken away if they displayed bad behaviour such as being rude.