Observation

• What is the setting for naturalistic observation?

  In real-life setting
• What is a key advantage of naturalistic observation?

  High ecological validity
• What is a disadvantage of naturalistic observation?

  Less control, harder to replicate
• What is the setting for controlled observation?

  In a lab or structured environment
• What is a key advantage of controlled observation?

  More control, easier to replicate
• What is a disadvantage of controlled observation?

  Low realism, demand characteristics
• What does covert observation mean?

  Participants don’t know they're being observed
• What is a key advantage of covert observation?

  No demand characteristics
• What is a disadvantage of covert observation?

  Ethical issues (no consent)
• What does overt observation mean?

  Participants know they're observed
• What is a key advantage of overt observation?

  Ethical
• What is a disadvantage of overt observation?

  Demand characteristics likely
• What is participant observation?

  Researcher joins in with the group
• What is a key advantage of participant observation?

  Greater insight
• What is a disadvantage of participant observation?

  Risk of bias, harder to stay objective
• What is non-participant observation?

  Researcher observes from outside
• What is a key advantage of non-participant observation?

  More objective
• What is a disadvantage of non-participant observation?

  Less insight