Subdecks (1)

Cards (15)

  • traditional/negative femininity: Tunstall
    • domestic, sexual, marital activities
    • ignoring women who work
    • men are seen by their marital status
    • eg. Marge simpson is not seen to work but carry out domestics
  • traditional/negative femininity: Tuchman
    • symbolic annihilation- narrow range of roles
    • mothers, housewives, sex objects as this is what the audience wants
  • traditional/negative femininity: Ferguson
    • content analysis of women magazines
    • cult of femininity
    • to excel= caring for others, family, mariage, appearance
  • traditional/negative femininity: Glascock
    • males= physically aggressive in media texts
    • females= verbally aggressive in comedies
    • relates to off camera demographic's
  • traditional/negative masculinity: Katz
    • male violence is a result of stereotypes in the media of a man
    • video games reinforce hegemonic masculinity
    • ideals such as violence, sexism, homophobia
    • eg. GTA- gun violence prostitution
  • traditional/negative masculinity: Easthrope
    • hollywood films and video games
    • masculinity is based on strength aggression and competition
    • strength is biologically determined
    • eg. Thor- marvel character who succeeds with aggression and strength
  • traditional/negative masculinity: Gauntlet
    • magazine for when sexualisng women
    • presents ideas of traditional masculinty
    • reaffirm masculine authority by glorifying conventional masculinity
    • eg. GQ magazine- masculine authority, dominance, appearance
    • eg. Andrew Tate- duties, roles, job types via social media