Midterm: Week 5-6

Cards (3)

  • Pre-opening support
    • site selection
    design and construction
    financing
    training
    grand opening program
  • Ongoing support
    • training
    • national and regional advertising
    operating procedures and operational assistance
    supervision and management support
    • increased spending power, access to bulk purchasing and
    economies of scale
  • Importance to SME's
    Leveraging on a recognized brand name
    Enhancing business image
    Ensuring consistent quality
    Attaining higher productivity/better motivated staff
    Access to good locations
    Economies of scale
    Reducing risks of failure