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3.1
Market Structures
Oligopoly
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Cards (30)
What are the characteristics of an oligopoly?
High
barriers
to entry and exit
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How do high barriers to entry affect competition in an oligopoly?
They make the market less
competitive
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What is a high concentration ratio in an oligopoly?
Few firms supply the
majority
of the market
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What does interdependence of firms in an oligopoly mean?
Actions
of
one
firm
affect
another's
behavior
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How do firms differentiate their products in an oligopoly?
Using
branding
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What are the characteristics of oligopolistic behavior?
Interdependence
among firms
Stable prices
Collusion
possibilities
Non-price competition
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What is the concentration ratio of a market?
Combined
market share
of top firms
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What is the 4-firm concentration ratio for the UK supermarkets?
72.8
%
72.8\%
72.8%
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What is the 2-firm concentration ratio for the UK supermarkets?
45.5
%
45.5\%
45.5%
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How does a higher concentration ratio affect market competition?
It makes the market
less competitive
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What is collusive behavior in an oligopoly?
Firms
agree to
work
together
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What are the consequences of collusion for consumers?
Lower
consumer surplus
and higher prices
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Why do firms in an oligopoly have an incentive to collude?
To maximize their own
benefits
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What factors make collusion more likely in an oligopoly?
Few
firms
, high
entry barriers
, similar costs
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What is non-collusive behavior in an oligopoly?
Firms compete
against
each other
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What is overt collusion?
Formal agreement
between firms
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Why is overt collusion illegal in many countries?
It reduces
competition
and harms consumers
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What is tacit collusion?
Implied
agreement without
formal
agreement
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What is the difference between cooperation and collusion?
Cooperation is
allowed
; collusion is
not
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What is the kinked demand curve model?
Illustrates price stability in
oligopoly
Assumes asymmetric reactions to
price changes
Shows
interdependence
between firms
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What happens if a firm increases its price in an oligopoly?
It loses significant
market share
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What happens if a firm decreases its price in an oligopoly?
It gains a small increase in
market share
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What does the kinked demand curve illustrate about demand elasticity?
Different demand
elasticities
at price changes
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What are the reasons for non-price competition in an oligopoly?
Increase
brand loyalty
Improve
customer service quality
Offer special promotions
Enhance
advertising and marketing
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What is a cartel?
A group
controlling
prices and output
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What is price leadership in an oligopoly?
One firm
changes
prices
, others
follow
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What is a price war?
Firms constantly cut prices below
competitors
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What is the goal of non-price competition?
To increase
brand loyalty
and demand
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How can firms use special offers to attract consumers?
By providing
promotions
like buy one get one free
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What role does advertising play in non-price competition?
It influences
consumer preferences
and
brand awareness
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