Module 6

• Communication is a requirement for survival and growth not only people but also organizations
• Modern armies consider communication as an important factor in waging a successful attempt to defeat the enemy
• Modern organizations consider communication as an important factor in motivating their employees to improve productivity
• Communication may be defined as the transfer of information including feelings and ideas from one person to another
• The goal of communication is to have the receiver understand the message as it was intended
• True - communication is essential for the coordination of business.
• Effective communication system provides management with answers to questions related to what motivates its workers to perform effectively.
• Communication is a two-way process in which a sender reaches a receiver with a message.
• Six components of an effective communication:

  • a communication source or sender
  • a message
  • a channel
  • a receiver
  • feedback
  • the environment
• The sender is a person who makes the attempt to send a message which could be spoken written in sign language or nonverbal to another person
• The message is a purpose or an idea to be conveyed in a communication event.
• The message is the actual physical product as a result of encoding
• The channel is the medium to which the message travels
• Types of channels:

  • face-to-face
  • telephone and cellphones
  • e-mail
  • written memos and letters
  • posted notices
  • bulletins
• Face-to-face channel is the most effective
• Posted notices and bulletins are the least effective
• Two classification of communication channel:

  • formal
  • informal
• Formal channel -the communication policies, procedures, and other official announcements.
• Informal channels do not follow the chain of command.
• Grapevine is a type of informal channel that transfer information through networks of friends and acquaintances.
• The receiver the person receiving the message
• The receiver must interpret and understand the message
• Feedback refers to the process of communicating how one feels about something another person has done or said
• Feedback provides a clue to the sender of information whether the message he sent was received as intended
• Environment refers to the circumstances in which messages are transmitted and received
• Noise anything that disrupts communication including the attitude and emotions of the receiver
• Three basic methods of interpersonal communication:

  • verbal communication
  • written communication
  • nonverbal communication
• Verbal communication is a major means of sending messages
• Verbal communication includes one-on-one meetings, speeches, grapevine, telephone, departmental or interdepartmental meetings, presentation, and the like.
• Written communication include memos, notice-boards, and letters to staff
• It is formal and authoritative, written communication
• Nonverbal communication that takes place through facial expressions, body movements, eye contacts, and other physicals gesture.
• Four functions of communication:

  • information function
  • motivation function
  • control function
  • emotive function
• Information function provides information needed in decision making
• Motivation function a means used to encourage commitment to organizational objectives
• Control function clarifies duties, authority, and responsibilities, thereby permitting control. What exactly he is expected to do
• Emotive function communication permits the expression of feelings and the satisfaction of social needs
• Four basic goals of effective communication:

  • to gain goodwill
  • to inquire
  • to inform
  • to persuade
• Effective communication is really a way to achieve certain goals
• Barriers of communication when the receivers is not able to properly receive or understand the message as intended by the sender