HCI 01

• User Personas
• Steps to creating user personas

  • Brainstorm the top 4
  • Get the facts
  • Analyze the data
  • Define the personas
  • Build a user persona template
• Step 1: Brainstorm the top 4


  • Identify the top 4 user groups
  • Write down what you know about each group
  • Identify any assumptions or stereotypes
  • Note any gaps in your knowledge
• Step 5: Build a user persona template


  • Create a template with sections for name, picture, description, demographics, goals, and behaviors
  • Fill in the template for each persona
  • Review and refine the personas
  • Share the personas with the team
• User research


  The process of understanding the needs, behaviors, and motivations of users in order to design products or services that meet their needs
• Planning & Conducting User Research

  1. Define the research goals

  2. Identify the target audience

  3. Recruit participants

  4. Create Research Questions

  5. Select research methods

  6. Conduct research

  7. Analyze data

  8. Draw conclusions

  9. Iterate
• Best Practices in User Research

  • Clearly define your research objectives
  • Identify your target audience
  • Choose the right research method
  • Be mindful of bias
  • Recruit participants ethically
  • Focus on qualitative data
  • Analyze and synthesize data
  • Share findings with stakeholders
  • Iterate based on findings
• Surveys


  • Cost-effective way to gather feedback from a large group of users
  • Can be conducted online, by email, or in person
  • Can be used to gather both qualitative and quantitative data
• Focus groups


  • Involve a group of users who discuss their experiences with a product or service
  • Can be helpful in uncovering patterns and identifying common themes
• Usability testing


  • Involves observing users as they interact with a product or service
  • Can be conducted in a lab or remotely using screen sharing software
  • The goal is to identify any issues or areas for improvement in the user interface
• Sample Interview Questions


  • Tell me about your experience using [product or service]. What did you like about it? What did you find challenging?
  • Can you walk me through the process you go through when making a purchase or completing a task on [product or service]?
  • How frequently do you use [product or service]? What motivates you to use it?
  • What other similar products or services have you used in the past? How does [product or service] compare?
  • Can you describe a situation in which you needed [product or service]? How did you discover it?
  • Have you recommended [product or service] to anyone else? Why or why not?
  • What do you think could be improved about [product or service]?
  • Can you describe a specific feature or aspect of [product or service] that you find particularly useful?