she faced scrutiny for not disclosing ads as you need clear disclosure when being sponsored
audience protection and freedom
the lack of guidelines for influencers shows that technology is developing faster than agencies are developing rules
livingstone and lunt
promoting beauty brands to her audience can blur the line beetween genuine advice and profit. for her young, impressionable audience, reality and construction are difficult to see
zoes advent calender scandal
proof of how she may be exploiting a younger generation - by using her brand to sell
