Media and Information Literacy

• Media and Information Literacy


  involves necessary skills

  person interact using different media platforms
• Media


  communication outlets used to store and deliver information or data
• Print Media

  • newspaper
  • magazines
• Broadcast media

  • TV
  • radio
• Outdoor/ Out of Home Media

  • Billboard
  • posters
• Internet

  • Blogs
  • emails
  • music
  • social media
  • streaming services
• Media Literacy


  capacity of an individual to understand the function of media.

  it determines the relevant use and worth of media platform
• Importance of media

  • allows free flow of information
  • use to create awareness, educate and entertain
  • if misused, could be detrimental to people
• Information


  broad term that can cover data, knowledge derived from study, experiences or instructions
• Information Literacy

  • recognized when information is needed
  • ability to locate, evaluate and use effectively the needed information
• Technology


  application of scientific knowledge for practical purposes
• Technology Literacy

  • skill of an individual to manipulate technology independently
  • taking advantage of technology