Cultural psychology is an emerging field that strives to avoid ethnocentric assumptions by taking an emic approach and conducting research from inside a culture, often alongside local researchers using culturally based techniques
The idea that a behaviour can only be properly understood/only has meaning/only makes sense in the context of the norms and values of the society or culture in which it occurs
biological approach, all aspects of psychological functioning can be explained in terms of physical factors within the body
According to the behaviourist approach, we should restrict ourselves to studying behaviours that can be observed and measured scientifically
We should not concern ourselves with studying mental processes
AO3 holism vs reductionism
+ Holims - valid X oversimiply
holism - diffucilicut to deicde what is more important facot e,g cbt
+ Reductionsim - more scientific, test, and operationalise
oversimiply ignore other factors
what is a causal explanation
it s based on the idea that behviour is determined by external or internal factors and there is a cause and effect relationship between these factors
Universality is the belief that conclusions drawn from psychological research can be applied to anyone
Beta bias
Theories that ignore or minimise sex differences. These theories often assume that the findings from studies using males can apply equally to females
The way that biological psychologists try to reduce behaviour to a physical level and explain it in terms of neurons, neurotransmitters, hormones, brain structure, etc.
Science is heavily deterministic in its search for causal explanations as it seeks to discover whether X causes Y, or whether the independent variable causes changes in the dependent variable
Behaviourists assume that all behaviour can be reduced to the simple building blocks of S-R (stimulus-response) associations and that complex behaviours are a series of S-R chains
The impact or consequences that psychological research has on the rights of other people in a wider context, not just the participants taking part in the research
The idea that we can play an active role and have a choice in how we behave. The assumption is that individuals are free to choose their behaviour and are self-determined
The view that forces outside of our control (e.g. biology or past experience) shape our behaviour. Hard determinism is seen as incompatible with free will
Psychologists concerned with establishing general laws, based on the study of large groups of people, and the use of statistical (quantitative) techniques to analyse data