Mass media are those which can reach large audiences simultaneously through various channels such as television, radio, newspapers, magazines, books, films, music, video games, internet, etc.
Masthead: the magazines name. It’s an easy way to identify a magazine. Important for branding and identify for magazines for their readers. The largest typeface for the title of the magazines; iconic recognisable font creates brand identity for the magazine
main image: dominates the cover; feature/ celebrity linked to brand/ values of the magazine and the reader. the captions are used to anchor or direct meaning
strap lines: the next largest typeface for the most important articles/ features
slogan/ masthead: values of magazine, e.g. ‘Britain's NO1‘
date/ barcode/ price: essential details about the issue
cover lines: tease for contents and features
‘puffs‘ or ‘blurbs‘: blocks of text or images to attract readers to offers inside the magazine
