The evolutionary explanation takes a biologically reductionist approach to understating eating behaviour and food preference. Eating behaviour, food preference and neophobia are very complex behaviours and by reducing eating down to just evolutionary influences we do not consider the other factors involved in eating. Culture, social influence, cognition and personal experience will all influence our eating behaviour and food choices - not simply evolutionary drives. Therefore taking a more holistic approach could be better for validly explaining and understanding eating behaviour and food choices.