Used in writing academic, business, and official texts, uses more serious words, does not use contraction
Formal language
We requested that the secretary contact the professor and obtain her permission for us to continue our research
Informal language
Usually used in writing for oneself or in writing to family, friends, and colleagues, uses casual words, uses contraction
Informal language
We asked the secretary to call the professor and get her permission for us to continue our research
You have to level your vocabulary words to the background of your audience, use precise and simple words and avoid cliché
Cliché vs simple vocabulary
She was hit by a car and was hanging in a thin red line at the hospital
She was hit by a car and was critical at the hospital
Avoid wordiness, redundancy and highfalutin language, be direct to the point
Wordiness vs concise
Image is a very important factor in politics because once the reputation of a person is smeared by accusations, the people's perception of the person is forever tainted and it may cause him to lose credibility and trust even when the truth behind allegations is no yet verified
Image is a very important factor in politics. Once the reputation of a person is smeared by accusations, the people's perception of the person is forever tainted. The person may lose his credibility, even when the allegations are not yet verified
Avoid excessive use of "there" and "it" structures
"There" and "it" structures
There are many people walking on this street during Sundays. It is important to keep your valuables close to you
Many people walk on this street during Sundays. Keeping your valuables close to you is important
Use consistent point of view throughout your text
Inconsistent vs consistent point of view
We should accept that fate is simply an illusion; you must not leave our decisions to something that does not exist
We should accept that fate is simply an illusion; we must not leave our decisions to something that does not exist
Use unbiased language that is free of racial, religious, and gender bias
Biased vs unbiased language
Every employee should submit his credentials
All employees should submit their credentials
Mechanics
The technical aspect of writing and is characterized as a set of conventions on how to spell, abbreviate, punctuate, and capitalize a composition
Avoid switching between American and British English, avoid contractions in formal writing
Mention the full name of an institution or organization with the abbreviation in parenthesis, in first mention
Punctuation marks guide the reader how they should read a certain text
Capitalization may probably the simplest and easiest thing to do in checking the mechanics of your written text, but because this is the most basic, it is easy to neglect
Coherence
Ideas are connected at the conceptual or idea level, seen through well-defended arguments and organized points
Cohesion
Connection of ideas at the sentence level, seen in the smooth flow of the sentences and the connection of the ideas
Text organization
The way a text is organized that helps to guide the reader logically through it, makes a text readable and its message clear, achieved when ideas are logically and accurately arranged
Techniques for text organization
Physical format
Signal words
Structure (introduction, body, conclusion)
Implicit
Implied, suggested, indirect
Explicit
Clearly stated, direct
Claim
A central idea, what the writer tries to prove in the text by providing details, and other types of evidence, a sentence that summarizes the most important thing that the writer wants to say as a result of his/her thinking, reading, or writing
Characteristics of a good claim
Argumentative and debatable
Interesting, engaging and logical
Specific and focused
Claim of facts
Asserts that a condition existed, exists, or will exist and are based on facts or data