PurCom

• Communication is the act of using words, sounds, signs, or behavior to exchange information to express ideas, thoughts, feelings to someone else
• Communication is the act of using words, sounds, signs, or behavior to exchange information to express ideas, thoughts, feelings to someone else
• Communication is the one of the most essential human activities that enable to make us make connection, create meanings, and nurture understanding an activity that we practice everyday with people around us
• Human Communication is the process of making sense of the world and sharing that sense with others through verbal and nonverbal means
• Human Communication is the process of human beings responding to the symbolic behavior of other person
• Characteristics of Human Communication include: Continous, ongoing, and dynamic, begins with the self, irreversible and unerasable, unrepeatable, and reciprocal and transactional
• Communication models are important because they help us in understanding how a communication process works
• Aristotle's Communication Model emphasized that there are three variables in the communication process: Speaker, Speech, and Audience
• The speaker variable is very important, without the speaker, then there will be no produced speech
• Harold Dwight Laswell developed Lasswell's Communication Model in 1948
• Shannon Weaver's Communication Model is a transmission model which consists of 6 key elements: Sender, Encoder, Channel, Noise, Decoder, and Receiver
• Berlo's Communication Model is the most well-known among the communication model

  It was called SMCR but later modified into SMCRN
• The interplay of variable in the model is represented graphically
• SMCRN stands for Source (S), Message (M), Channel (C), Receiver (R) and Noise (N)
• Harold Dwight Laswell described communication as being focused on the following: WHO says WHAT in WHICH channel to WHOM and with WHAT effects as seen in the method
• When did Laswell develop Laswell's Communication model?

  1948
• When did Shannon and Weaver develop Shannon Weaver's Communication Model?

  1949
• When did Davide Berlo develop Berlo's Communication Model?

  1960
• It is the most well known among the communication model

  Berlo's Communication Model
• What are the general principles of effective communication?

  Know your purpose in communicating

  Know your audience

  Know your topic

  Adjust your speech or writing to the context of the situation

  Work on the feedback given you
• What are the principles of effective oral comunication

  Be clear with your purpose

  Be complete with the message you deliver

  Be concise

  Be natural with your delivery

  Be specific and timely with your feedback
• Principles of effective written communication

  Clear

  Concise

  Concrete

  Complete

  Coherent

  Courteous

  Correct
• It defines the best option as one that best achieves what is good, right and consistent with the nature of the thing in question

  Ethics
• It tells what is right—outlining how we may or may not achieve our values

  Principles
• Tells what's good—the thing we strive for, desire, and seek to protect

  Values
• It is the reason for being—it gives life to your values and principles

  Purpose
• Ethical measures in communication

  Using information that came from credible, verifiable, and relevant sources

  Communicating with no intent to harm another

  Looking all the differences as a way to understand each other and what matters to us

  Knowing others in a more respectful and thoughtful manner

  Being careful, attentive, and inclusive through word choice and tone
• Guide to ethical communication

  Establish an effective value system

  Provide complete and accurate information

  Disclose vital information adequately and appropriately
• Refers to the channel through which one express his or her communication intent

  Communication modes
• It is the most common mode of communciation

  Face-to-face
• Web cameras are used so that two or more people who cannot interact face-to-face can communicate

  Video
• Transmitted sound

  Audio
• Examples of this are e-mails, facsimile, text messaging, instant messaging, facebook, twitter, and instagram

  Text-based communication
• Refers to the style and degrees or formality that we use depending on our communication contexts


  Register
• Type of Language register where in it is appropriate for professionals and letters to a stranger or a boss

  Formal register
• A type of language register where in it is conversational and appropriate when writing to friends and people you know


  Informal Register
• A type of language register wherein it is non-emotional and sticks to facts and is appropriate for technical writings

  Neutral Register
• Rarely or never changes, and frozen in time and content. Example of these are "The Pledge of Allegiance", "Lord's Prayer", and laws


  Static Register
• Used in a formal setting and is one way in nature, and follows a commonly accepted format

  Formal Register
• It is the standard communication where users engage in a mutually accepted structure of communication


  Consultative register