Media Literacy

• Media literacy


  The ability to understand the influence of mass media and to access, analyze, evaluate, and respond actively to mass media in informed, critical ways
• Components of media literacy

  • Access
  • Analyze
  • Evaluate
  • Understand
  • Respond actively
• First view of media influence

  • Media are linear and we passively receive the information that has been sent through gatekeepers
• Second view of media influence

  • We interact thoughtfully and critically with media to mediate how they affect our identities and what they encourage us to believe, think, feel and do
• Digital divide


  The gap between people and communities with access to media