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social influence - psychology
milgram
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Created by
Chloe Gibbs
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Cards (15)
Milgram's
study
To see if any individual would
harm
someone else because an
authority
figure
told them to
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Milgram's study
Volunteer
sample of American males at Yale University
Confederate was
learner
+ participant was
teacher
Told it was a
memory
study
Teacher had to shock learner if they gave an incorrect answer
Starting from
15
volts, obedience
increased
to 450 volts if participant wanted to stop, the experimenter gave them
prompts
to continue
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All
participants went to
300
volts
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65
% went to
450
volts
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so not
generalisable
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only
middle
class
American
men
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other
cultures
+
genders
may produce different results, lacks
population validity
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ethical
issues
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no right to withdraw
(prompts encouraging them to continue), psychological harm, distress + seizures)
decieved
participants told it was a
memory
study + Shocks were fake) so couldn't give
informed
consent
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People had
emotional
reactions
suggesting they believed they were
genuinely
harming
someone
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Controlled lab experiment
Control of
extraneous
variables, eg. what the experimenter was wearing
Meant a
cause
and
effect
relationship could be established therefore increasing
internal validity
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artificial
task
Experimental task that does not reflect
real-world
situations
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being told to give people
electric
shocks
Experimental task that does not reflect
everyday life
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lacks
mundane realism
+
ecological validity
Experimental task does not have real-world relevance or applicability
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not
generalisable
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