Entrepp 2

• CEO (Customers, Employees and Owners)


  Needs to find a good balance of all three constituents and ensure each of these three parties gets a compelling based on what is valuable to them
• Gate 1: Preparation


  • IQ - Intelligence quotient: capacity to think and reason
  • Money - cash component
  • Model - the business model or the big picture plan to generate sales revenue profit, cash flow, growth, and how to scale up
  • Mentors are the experienced advisers who can add value to the entrepreneur by giving sound guidance to increase the competency, lessen the risks, and help open more opportunities for the entrepreneur to succeed
• International furniture designer Kenneth Cobonpue

  • Was encouraged by his mother (who was already in the furniture business) to build his own toys when he was a child
• Gate 2: Marketing


  • CQ- Creativity quotient: the capacity to innovate
  • Mindset - is about beliefs. That being an innopreneur is better than being just an entrepreneur
  • Market - a set of buyers that an entrepreneur focuses attention on
  • Message - brand positioning that will be communicated to persuade a target customer to buy
• Gate 3: Execution


  • EQ- Emotional Quotient: the capacity to sense and to emphatize
  • Machinery- it is about an organization structure that can deliver the value planned; hence, the organizational structure can only be identified after the value proposition is formulated
  • Methods are about systems and processes that allow the entrepreneur information and control
  • Management Skills - about the ability to carry out the plans through people, rewards and leadership
• Gate 4: Self-Leadership


  • AQ- Adversity Quotient: the capacity to recover and make progress
  • Needed when problems and obstacles are experienced because of the nature of entrepreneurship, where risks and uncertainty is expected
  • Not just leadership in business but also in one's personal life
• Key Factors for Success/4-Gate Model

  • Preparation
  • Marketing
  • Execution
  • Self-Leadership
  • Commitment
  • Money
  • Mindset
  • Machinery
  • Moving Forward
  • Coordination
  • Model
  • Market
  • Methods
  • Mission
  • Competency
  • Mentors
  • Message
  • Management Skills
  • Mastery
• Entrepreneurship Key Factors Matrix

  • Model - Coordinate the inter-dependency of a business model
  • Market - Coordinate choice and penetration of the target market
  • Methods - Coordinate processes needed to routinize operations
  • Mission - Coordinate the establishment and fulfillment of a company's mission
• Entrepreneurship can be learned but it is not for everybody
• 3's Requisites to Prosperity

  • Spread - need to ensure that product are sold
  • Speed
  • create a system to manage account recievable effectively
• Successful Entrepreneurship


  • Commitment - a stong drive to achieve goals and objectives though foars and proactive pollow-through
  • Coordination - the organization of dipperent people a group coming from varioue Function to attain efficiency, effectiveness and/or impact
  • Competency - having a combination of lability, attitude and bellauion to do particular note or pob repetitively well