QUESTIONS

• Why might products with new technologies command a

  premium price when they are released?

  for higher profit margins and makes it tougher for other competitors to beat
• Is spider silk technology push or market pull?

  technology push
• Is Philips Lighting LED bulbs technology push or market pull?

  Technology push
• How does technology push or market pull affect consumer choice?

  there might be more demand for the products or people may be influenced by others to buy it
• How does the global market affect choice?

  it can increase market size and create more access to research
• How does the global market affect manufacturers?

  there will be lower costs and therefore higher profit margins
• How have factory robots changed production line jobs?

  it has promoted more efficiency and productivity
• What jobs have remained largely unaffected by technological change?

  • graphic designers
  • artists
  • architects