Entrep. 2.0

• Outlook and trends- key piece of information that share where your company sits in the wider picture of your industry
• Analysis of competitors- type of market research that identifies your competitors weaknesses and strengths.
• ANALYSIS OF COMPETITORS

  S- Strenghts

  W- Weaknesses

  O- Opportunities

  T- Threats
• Strengths - what does your Organizations do better done your competitor
• Strengths- better quality, Better Advertising Campaign, Innovative
• Weaknesses - What does your organization need to improve upon.
• Weaknesses - Strategic Management, Poor Customer experience, service and reviews. A low quality of products or services
• Opportunities - What market trends could lead to increased sales
• Opportunities - Propose working groups, Poor customer experience, service and reviews. A low quality of product or services
• Threats- What are the advantages of competitors have over your organization.
• Threats- Rising material costs. Increased Competition.
• Market Segmentation - process that consist of sectioning the target market into smaller groups that share similar characteristics
• Industry and Market Forecast- analysis that projects the future trends, characteristics and numbers in your target Market.
• Industry and market forecast- it provides anticipated number that a company expects upon market research.
• Environmental and Industrial Analysis- strategic technique used to identify all internal and external factors that affect the company. This exist outside of the company
• Definition of venture - involves the potential for a return and risk
• Product Services - business plan clarifies exactly what your business will produce.