Ordinal Level - Describes ranking or order. The difference or ratio between two rankings may not always be the same.
Examples:
Grade Level (Grade 1, Grade 2)
Birth Order (First Born, Middle Child)
Nominal Level - Observations can be named without particular order or ranking imposed on the data. Words, letters, and even numbers are used to classify the data.
Examples:
Blood Type (A+, A-, B+)
Student Number (20192356, 20190018)
Interval Level - Indicates an actual amount (numerical). The order and the difference between the variables can be known. Its limitation is it has no “true zero”.
Examples:
IQ score (140 IQ points, 155 IQ points)
Temperature in degree Celsius (45°C, -5°C)
Ratio Level - It has the same properties as the interval level. The order and difference can be described. Additionally, it has a true zero and the ratio between two points has a meaning.