The process through which we become acquainted with things, or we gain knowledge
Aspects of cognition
Understanding
Remembering
Reasoning
Attending
Being aware
Acquiring skills
Creating new ideas
Objective of HCI
Understand and represent how humans interact with computers in terms of how knowledge is transmitted between the two
Human Information Processing (1960s and 1970s)
Humans represented as information processors: everything that is sensed (sight, hearing, smelling, touch, taste) was considered to be information which the mind processes
The information entered and exists the mind through a series of ordered processing stages
Extended stages of the Information Processing Model
1. Input or Stimuli
2. Attention
3. Encoding
4. Memory
5. Comparison
6. Response Selection
7. Response Execution
8. Output of response
Sensory Stores
Info from outside registered by modality-specific sensory stores (different stores for visual, auditory, and tactile material)
Short-term memory (also called Working memory)
Working area where information is held temporarily for another processing activity like handling inputs, selecting, retrieving, storing, planning and preparing outputs. Limited capacity: 7+-2 chunks of information
Long-term memory
Information entering long-term memory assumed to be permanent
Computational approaches to cognition
Information Processing model
Connectionist approaches (neural networks / parallel distributed processing): Brain metaphor where cognition is represented at the level of neural networks of interconnected nodes
Types of knowledge representation
Analogical Representations
Propositional representations
Distributed representations
Analogical representations
Picture-like images (e,g, picture of an apple)
Propositional representations
Abstract and language-like statements that make assertions (e.g. the book is on the table)
Distributed representations
Networks of nodes where knowledge is implicit in the connections between the nodes
Knowledge representation approaches
Semantic networks: nodes and links. Nodes represent objects (e.g. cat, dog, horse, or classes of objects e.g. animals). Links correspond to relationships between the objects (e.g. a cat is an animal; or dog can bite)
Schemata: Schema is a network of general knowledge based on previous experience. Functions to facilitate our understanding of commonplace events so we can behave in a certain way in different situations
Schema example
Restaurant Script
Mental models
Alternative to schema. Dynamically constructed – creations of the moment -by activating stored schemata. Representations of the surrounding world, the relationships between its various parts and a person's intuitive perception about their own acts and their consequences. Can help shape behavior and set an approach to solving problems
Mental models are either analogical representations or a combination of analogical and propositional representations
Mental models are distinct from, but related to images
Mental models can be thought of as 'the relative position of a set of objects in an analogical manner that parallels the structure of the state of objects in the world
Mental models are constructed when we need to make an inference or a prediction about a particular state of affairs
Mental models are incomplete and constantly evolving. They are usually not accurate representations of a phenomenon; they typically contain errors and contradictions. They are parsimonious and provide simplified explanations of complex phenomena