Principles of Art

• Balance


  Concept of visual equilibrium, and relates to our sense of balance
• Assymetrical


  Involves placement of objects in a way that will allow objects of varying visual weight to balance one another around a central point
• Symmetrical


  Described as having equal weight on equal sides of a centrally placed fulcrum
• Bilateral symmetry


  When the elements are arranged equally on either side of central axis
• Radial


  With axis that may be horizontal or

  vertical and is also possible to build

  formal balance by arranging elements

  equally around a central point
• Rhythm


  Regular

  repetition of

  elements of art

  to produce the

  look and feel of

  movement
• Emphasis


  Most personal

  aspect of a design

  and the feature that

  attracts viewers
• Contrast


  Difference

  between

  elements or

  subject with a

  work of art or

  composition
• Movement


  Visual flow of

  your design
• Harmony


  Means all parts

  of the visual

  image relate to

  and complement

  each other
• Repetition


  Done when you

  repeat the use of any

  design element
• Unity


  How well the

  elements of

  design work

  together
• Proportion


  Refers to the size

  of an object in

  relationship to

  another object