LRAC shifts to the left. This means averagecostsdecrease in the long run.
A) Costs/Revenues
B) AC1
C) AC2
D) LRAC 1
E) LRAC 2
F) Q1
G) Quantity
What would happen if firms didn't invest or innovate?
Firm may not improve over time
What do firms have to compromise when they invest?
Higher costs in the Short-run
What can a firm invest in?
Technology
Machines
Human capital
How can a firm improve its human capital?
They can implement better working practices
Employ specialist managers
Improve relationship with unions
What would improve with human capital investment?
Labour productivity
What makes a firm dynamically efficient?
Any firm that is able to reduce its cost curves by implementing new productionprocesses. (Enabling a reduction in both SRAC and LRAC)
Dynamic efficiency
When all resources are allocated efficiently over time, and the rate of innovation is at the optimum level, which leads to falling long run averagecosts