impact of digital technology

• what are digital technologies?

  digital technologies are a set of technological tools and resources used to communicate and create, distribute, store and manage information.
• Example of digital technologies?


  Mobile phones, laptops, tablets, PCs Etc
• Define impact


  an impact is an effect or influence on something. The impact of digital technologies on an organisation can be;

  Positive- benefits the organisation

  Negative- involves costs/ losses to the organisation.
• Different ways organisations use technology?

  to design and produce products

  to conduct market research

  to prepare financial budgets and accounts

  to communicate with suppliers, customers and employees

  to promote and sell their products and services online.
• how does the technology a business uses affects how the business operates?

  the technology a business uses can affect how the business operates, how stock shortages are identified, how sales are analysed, etc.

  If the technology is out of date, business opportunities may be missed and competitors may gain an advantage.
• Define ICT?


  Information and Communication Technology refers to the use of technology to send, gather, store, analyse, distribute and communicate information.
• Define Hardware?


  hardware is the physical parts of a computer system, such as the monitor, scanner and the printer.
• Define software


  Software refers to the programs that provide instructions to a computer, for example; spreadsheets and word processing.
• Name some DT used by organisations?

  word processing

  spreadsheets

  database
• Explain word processing?


  Word processing for writing reports, letters, business plans, etc
• Explain Databases?


  Databases for recording employee, customer and stock items and other relevant data.

  they allow users to store and search for large amounts of information quickly.

  They can also be used to create reports and speed-up decision making by making it easy to find information quickly.
• Simple term for database?


  A database is a computer program that files and stores information in a very structured way so that it can be searched for specific items.
• benefits and rewards of using digital technology?

  - recruiting and managing staff

  - market research and marketing

  - production

  - finance

  - administration
• name recruiting and managing staff?

  job vacancies and interview

  online shared calendars

  emails and texts
• explain job vacancies and interviews?

  Job vacancies can be advertised online, which will increase the number of applicants. Video conferencing can be used to interview shortlisted candidates to reduce travel costs.
• Explain online shared calendars?


  Employees can use online shared calendars to view staff meetings and appointments.
• explain emails and texts?

  emails and text messaging can be used to communicate with staff.
• Name market research and marketing?

  Online Surveys

  websites and social media

  emails and text
• explain online surveys?


  Online surveys can be used so that market research can be can be analysed quickly and easily.
• Explain websites and social media?

  Products and services can be promoted and sold globally using a company website. Social media can be used to target customers.
• Explain emails and texts? [ market research + marketing]

  text messages and emails can be used to communicate directly with customers who had opted in to the serviceto encourage them to buy more products, to inform them of special sales, etc.
• Name production


  research

  stock control

  CAM, CIM , CAD
• Explain research?


  suppliers can research online to find the cheapest source to raw materials
• Explain Stock Control?


  The information gathered from the EPOS can be used to automatically reorder stock when it runs low.
• Explain CAM, CAD, CIM?

  Computer Aided Design, Computer Aided Manufacturer, Computer Integrated Manufacturer can be used to speed up the product development process and produce high quality products.

  All these processes use technology to design and manufacture products.
• Digital technology cost increases?

  Capital costs

  recruitment and training

  information losses
• explain capital costs?


  there will be capital costs when installing new technology.

  capital expenditure refers to the once-off or long term spending to upgrade technology, for example; buying new computers or installing a new WIFI Network.
• Explain recruitment and training?

  Cost of recruitment and training specialist staff along with loss of working time while staff are being trained.
• Explain information loss


  Risk of information loss through staff error and computer hacking. Computer hacking is when someone gains unauthorised access to computer data. In 2018, Facebook reported that the accounts of 50 million users were hacked due to a security flaw in their system.
• Digital technology cost reductions?

  Website

  Number of Workers

  Teleworking
• Explain website?


  A company's website can be used to advertise it's store as an online store. The site can be updated on a daily basis, which eliminates the need to produce printed catalogues.
• Explain number of workers?

  Using certain new technologies can reduce the number of workers requires. For example; ATM's and online banking reduce the number of banking staff required.
• Explain teleworking?


  Teleworking cuts down on costs by reducing the need for large premisses for staff to work in.

  Teleworking is basically working from home.
• Opportunities associated with using digital technology?

  Production

  sales and marketing

  customer relationship management
• Explain Production?


  The increased use in technology in production allows for standardisation and mass production, resulting in increased outputs and reduced costs.
• explain sales and marketing?

  Using digital technologies in sales and marketing allows businesses to see what consumers are buying and to pick which sector of the market to focus on.
• Explain customer relationship management?

  CRM describes the use of variety of strategies and technologies to manage interactions with customers. For Example; Info gathered with customers can offer useful insight into a customers purchase history and preferences.
• How do businesses use our interest in technology?

  Businesses use our obsession with technology to sell us more goods and services.

  The use of social media influencers, notifications and personalized content are all examples of ways businesses try to influence our buying decisions.