IT

• Resources


  • Lands
  • Buildings
  • Tools
  • Labor
  • Capital
• Without resources, organizations would cease to exist
• Physical resources


  Tangible and easily identified (raw materials, building, warehouse, machines/factories, and transportations)
• Conceptual resources


  Non-tangible and are more valuable for what they represent than physical makeup (money & human resources)
• Information as a resource


  Facts that are provided/learned, Valuable and has a life cycle, From transforming and processing raw materials to finished products (weather forecasting and academic grades)
• Processed data


  Organized and has an additional value kind of information
• Information can be


  • Expandable
  • Compressible
  • Transportable
  • Diffusive
  • Shareable
• Characteristics of valuable information

  • Accurate
  • Complete
  • Economical
  • Reliable
  • Flexible
  • Relevant
  • Simple
  • Timely
  • Verifiable
  • Accessible
  • Secure
• Economics


  Study of how society uses limited resources, Social science that deals with goods/services
• Good


  Experience good if consumers experienced it to value it (free taste)
• Information strategies


  • Browsing previews
  • Branding
  • Reputation
  • Pre-determined information lessens difficulty in decision-making
• Reasons for information overload

  • Easy duplication & transmission of information
  • Increase in communication methods
  • Growth archives of historical information
• More than half of the world uses internet (7% increase)
• Filipinos spend the most time on social media for 3 years in a row (Q4/day)
• More than two-thirds of the world's population has mobile/smartphones
• More than half of the world's web traffic comes from mobile phones
• More than 60% of mobile connections are broadband
• More than 1 in 5 of the world's population shopped online (past 30 days)
• Mobile social media


  Access to social media sites/mobile devices
• Mobile commerce/M-commerce


  Delivery of electronic commerce capabilities via wireless technologies
• Industries + M-commerce


  • Financial services
  • Mobile ticketing
  • Service/retail
  • Information services
• Information control


  Only allow authorized users to access information, Exclusive rights - control information dissemination
• Software piracy


  Unauthorized copy/distribution of copyrighted software
• Issues that complicate information control

  • Convergence
  • Scale
  • Volume
  • Unprecedented individual empowerment (Influencers)
• Intellectual property rights


  Intangible assets of exclusive rights are recognized, Creation/product of human mind rights
• Intellectual property code of the Philippines (RA NO.8293 s. 1998)


  • Copyrights and related rights
  • Trademark and service marks
  • Geographic indications
  • Industrial design
  • Patents
  • Layout designs of integrated circuits (ICs)
  • Protection of undisclosed information
• Intellectual Property Office of the Philippines is the agency in implementation of the law protecting intellectual property rights
• Copyright


  Exclusive right in exchange for public disclosure of the work, Protection for original expression recorded/stored at the National Library/The Supreme Court Library (R.A. 10372, 2013)
• Digital rights


  Permission to perform actions via electronic devices
• Digital rights management


  Author/publisher exerts rights to control
• Techniques to control access/reproduction of online information

  • Encryption
  • Serial keys
  • Scrambling
  • Tag embedding
• Patent


  Exclusive rights to an inventor/patentee
• Trademark


  Distinctive sign to identify products/services from others
• Protection of undisclosed information

  Trade secrets - industry secrets, Non-disclosure agreements (NDAs)
• Data Privacy Act 10173 was enacted in 2012 under President Benigno Aquino II
• Security incident


  Events that affects data protection (availability, integrity, confidentiality)
• Personal data breach


  Subset of security breach that leads to accidental/unlawful access to personal data