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Income elasticity of demand
(
YED
) Formula
% change in
quantity demanded
/ % change in
income
Percentage
change Formula
New value -
original value
/ original value *
100
Price elasticity of demand (
PED
) Formula
%
change in
quantity demanded / %
change in price
Added value Formula
Price
-
raw materials
Entrepreneur
Someone who takes the
risk
to start up a new business idea in the hope of
profit
Enterprise skills
The skills required by a businessperson which involves
risk taking
and
creativity
Role of an entrepreneur
~ Creating and setting up a business
~ Running,
expanding
and
developing
the business
~
Innovation
~
Anticipating risk
and
uncertainty
Entrepreneurial
motives
~
profit maximisation
~
profit satisficing
~
independance
~
ethical
Barriers to becoming an entrepreneur
~ lack of
finance
~ lack of
experience
~ lack of
enterprise skills
Entrepreneurial
skills
~
creative
~
hard working
~
risk taking
~
confidence
Difficulties from moving from and entrepreneur to a leader
~
delegating
and
trusting
others
~ having an
open mind
and
learning
to listen
~ develop
emotional intelligence
Profit maximisation
Achieved when the
profit
is at its
greatest
Profit satisficing
The aim to achieve a satisfactory level of profit for the owners
Business aims and objectives
~
Profit Maximisation
~
Profit satisficing
~
growth
and
expansion
~
Increase market share
~
Survival
~
Reduce costs
~ Improve
brand image
Advantages of social enterprises
~ Good
reputation
~ Customers willing to pay
more
as its
ethical
Sole trader advantages
~
Easy
and
cheap
to set up
~ Take all
profit
~
Full
control
Sole trader disadvantages
~
Unlimited liability
~
Continuity
Partnership pros and cons
~
Wider
range of skills
~ More
capital
raised
~
Reduced
pressure
~
Unlimited
liability
~
control
and
profits
shared
Franchise
Business that had bought the right to use an
idea
,
product
or brand belonging to another business
Franchisor
A person or company who allows another business to use their
name
in exchange for
royalty
and fee
Lifestyle business
Aims to make enough
money
and provide the flexibility needed to sustain a particular
lifestyle
for the owners
Stock market flotation
When a company launches on the
stock market
when it first becomes a
PLC
by the offer of shares to the public
Pros and cons of stock market flotation
~Business can raise
capital
~May not be good
investment
if
low
profits
~Regular updates need to be given to
large
investors about
future
strateglies
Objectives
A specific and measurable target for the
future
Market growth formula
Increase in
sales
/ original sales *
100
Market share formula
The product or firms sales / total market sales *
100
Cost plus pricing formula
Unit cost
+ %
mark up
Strategy
Medium
to
long
term
plan
to achieve
business
objectives
Aim
A general goal for the
long term future
Entrepreneurial skills
~
Problem
solving
~
Teamwork
~
Communication
~
Numeracy
Trade offs
Occurs when two options cannot be fully achieved so having more of one is having less of the other
Social enterprise
A business that has objectives which benefit society and is not for profit
Franchise pros and cons
~
Less
risk due to
business
support
~
instant
recognisable brand
~
High
set up costs
~ franchisee Must pay percentage of
revenue
Flexible workforce
Moving away from fixed tasks, working hours and locations
Dismissal
The termination of
employment
by an employer
against
the will of the employee
Redundancy
When a business needs to
reduce
the size of the
workforce
or even close
Flexible working pros and cons
~
Reduces costs
~
motivate staff
~ Not all methods
suitable
for all
jobs
~ Make temporary and
zero hour
contract workers
insecure
Flexible workforce methods
~
Outsourcing
~
Multiskilling
~
Home working
~
Part time
~
Temporary workers
Trade unions
Act to
protect
and improve the economic and
working conditions
for their members
Outsourcing
When a business pays another business to do their tasks such as IT support ,
catering
and
manufacturing
processes
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