Fitness for purpose - If a product is going to be successful, it must be fit for purpose.
The following should be considered:
Price
Performance
Aesthetic Appeal
Reliability (is there a history of products not working properly? Is the product more reliable than others on the market?)
Visible attributes of Products - Features that has initial impact for the customer - Aesthetic Qualities
Visible attributes of a product:
Shape
Colour
Form
Texture
Using
Function
Styling
Fashion
Visible attributes help a customer make a decision if they will buy the product by its appearance
User interface - Visible features on how the customer will use the product
Above the line features - visible attributes of the product, what the customer can see and what they look for
Below the line features - features than the customer need no knowledge of to use the product effectively, how the product works and what makes it successful
Design specifications are used as guidelines for the designer to make sure that the product will be successful
Primary Specification - essential features a product must have to function properly
Secondary Specification - desirable features - nice to have but not essential for the product to function properly.
Quantitative specification - specification points that can be measures
Qualitative specification - personal opinion (target market, aesthetics, shape) more difficult to measure - QUALITIES
Specification as a design tool, on going evaluation, final evalution
Customer needs - something which we cannot do without (essential features) safety requirements etc
Customer wants - something that we would like and have asked for (target market research?)
Market Research - provide the product designer with up to date responses from the market place as to therr perceived needs.
Market trends - fashion, styling, economic consideration, technological trends, environmental or Eco trends, lifestyle - which have an impact on the sales of a product
Niche Market - A specific group of people that would be interested in a particular product.
Unique selling points - what makes it different from similar products on the market
Incremental changes in products - Slight changes that have occurred in products due to customer feedback or development in technology and thus improved the function of a product.
Technology push - The invention of new technologies driving the design of new products.
Market pull - When market's needs drive the invention of new products, technology can be used to satisfy these needs.
Research techniques - primary or secondary
Primary research is researchthat you do yourself
Telephone
Questionnaires
Visit people
Test materials yourself
Secondary research is research someone else has done
Internet
Books/magazines
Qualitative test - aesthetics, personal taste, difficult to measure
Quantitative Testing - Can be measured. how strong is material? Can it support weight? Test material underwater, compare costs,
Final evaluation can be against the specification, testing the product or customer opinion/feedback
On going Evaluation is when you evaluate designs as you develop them to see if ideas answer the specification
Anthropometrics - the science of collecting statistical data about body measurements
Ergonomics - the scientific discipline concerned with the understanding of the interactions among human and other elements of a system
A designer uses anthropometric data to make sure that their product was ergonomically designed (comfortable to sit/hold/grip etc)
Anodising - electrical process of giving aluminium a decorative coloured coating e.g. coloured coating on ipod
Galvanising (protection) - Mild steel dipped in hot molten zinc for a coating. Mild steel rusts but zinc doesn't.
Good protection against rust and corrosion
Used for farm trailers, gates etc.
Varnish/teak oil/wax (protection)
Garden Bench - against weather
Coffee table - hot cup, water resistant
Enhancing the grain makes the product look better
Powder coating (protection and aesthetics) - electrically charged plastic powder that sticks to the metal. Then the metal is laced in a kiln so that the plastic coating cures and sticks to the metal.
Plastic coating (protection and aesthetics) - Mild steel heated and dipped in polythene powder. Gives good protection and is available in different colours so it will look good. Grops on pliers, plate racks etc.
Paint (protection and aesthetics) - Hammering paint on gates. Car body sprayed with cellulose based paint
Self finishing - no finish needs to be applied to these materials
E.g. acrylic (colour is in the plastic pigment) stainless steel (kitchen sinks and saucepans don't require finishes)
Mass production - manufacturing in large quantities, usually 24/7. Geared to making large quantities of similar types if products e.g. dinks cans, disposable razors ...