Purcom

• Language


  The system of words or signs that people use to express thoughts and feelings to each other
• Communication


  A process of exchanging verbal and/or non-verbal information between two or more people who can be either the speaker or the receiver of the message
• Communication serves five major purposes

  • To express feelings
  • To inform
  • To imagine
  • To influence
  • To meet social expectations
• Forms of Communication


  • Written Communication
  • Verbal Communication
  • Visual Communication
  • Non-verbal Communication
• Non-verbal Communication


  • Kinesics
  • Proxemics
  • Chronemics
  • Haptics
  • Olfactics
  • Artefactual
  • Physical Appearance
  • Paralanguage
• Components of the communication process

  • Speaker/sender
  • Message
  • Encoding
  • Channel
  • Decoding
  • Receiver
  • Feedback
  • Context
  • Barriers
• Communication Models


  • Aristotle's Model of Communication
  • Shannon-Weaver's Model of Communication
  • Osgood-Schramm Model of Communication
  • White's Stages of Oral Communication
• Communication Principles


  • Know your purpose in communicating
  • Know your audience
  • Know your topic
  • Adjust your speech or writing to the context of the situation
  • The message sent is not necessarily the message received
  • Every message sent has both content and feeling
  • Nonverbal cues are more believable than verbal cues
  • It is impossible not to communicate
• Communication Ethics


  • Uphold integrity
  • Respect diversity of perspective and privacy
  • Observe freedom of expression effectively
  • Promote access to communication
  • Be open-minded
  • Develop your sense of accountability
• Smart shaming


  The act of hostility towards the pursuit of knowledge
• The anti-street harassment law seeks to penalize unwanted comments, gestures, and actions forced on a person in a public place without their consent and directed at them because of their actual or perceived sex, gender, gender expression, or sexual orientation and identity
• Gaslighting


  A form of manipulation that often occurs in abusive relationships. It is a covert type of emotional abuse where the bully or abuser misleads the target, creating a false narrative and making them question their judgments and reality
• Body dysmorphic disorder


  A mental health disorder in which you can't stop thinking about one or more perceived defects or flaws in your appearance — a flaw that appears minor or can't be seen by others. But you may feel so embarrassed, ashamed, and anxious that you may avoid many social situations
• Communication principles and ethics are very important
• Types of Communication (according to communication mode)

  • Verbal Communication
  • Non-verbal Communication
  • Visual Communication
  • Written Communication
• Types of Communication (according to purpose and style)

  • Formal Communication
  • Informal Communication
• Formal Communication


  Employs formal language delivered orally or in written form, with the main objectives of informing, entertaining and persuading
• Informal Communication


  Does not employ formal language, with the purpose of socializing and enhancing relationships
• Types of Communication (according to context)

  • Intrapersonal Communication
  • Interpersonal Communication
  • Extended Communication
  • Organizational Communication
  • Intercultural Communication
• Intrapersonal Communication


  Engaging in inner speech such as fantasizing or daydreaming
• Interpersonal Communication


  Communication that is meant to establish or deepen one's relationship with others
• Extended Communication


  Involves the use of electronic media to quickly transmit messages
• Organizational Communication


  The role of communication in an organizational context, with a set of rules or standards for communication protocol
• Types of Organizational Structure

  • Formal Structure
  • Informal Structure
• Formal Communication Flow


  • Upward communication
  • Downward communication
  • Horizontal communication
  • Diagonal communication
• Informal Communication Flow (Grapevine)


  • Single-strand chain
  • Gossip chain
  • Probability chain
  • Cluster chain
• Characteristics of a Grapevine

  • It is selective
  • It is fast
  • It is accurate
  • It can be used for managerial purposes
• Guides for effective use of grapevine


  • Tell people what will affect them
  • Tell people what they want to know, rather than simply what you want them to know
  • Tell people soon
• Language Registers


  • Static Register
  • Formal Register
  • Consultative Register
  • Casual Register
  • Intimate Register
• Globalization


  The expansion and integration of the cultural, political, economic, and technological domains of countries

  
• The world is borderless, and the countries are interdependent and interconnected
• Silk Road


  Neither an actual road nor a single route, but a network of routes used by traders for more than 1,500 years, from when the Han dynasty of China opened trade in 130 B.C.E. until 1453 C.E. - known as the first global trade route in history

  
• Black Death


  An epidemic of bubonic plague, a disease caused by the bacterium Yersinia pestis that circulates among wild rodents where they live in great numbers and density
• Media


  The plural form of medium, which (broadly speaking) describes any communication channel
• Types of media


  • Printed Media
  • Broadcast/ Mass Media
  • Digital Media (New Media)
• Media


  • Associated with advanced technologies and systems
• Communication


  Smoother, Faster, Easier
• Impact of globalization to communication

  • Virtual Interactions
  • Cultural Awareness in Speech & Body Language
  • Time Differences
  • Increased Business Opportunities
  • Fewer Cultural Barriers
  • Creation of a Global Village
• The context of globalization requires effective communication skills from students and workers to cope with its demands and challenges
• This includes communicating effectively with people of different backgrounds, ages, cultures, gender, beliefs, orientations, preferences, and statuses