The multi-store model of memory

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    • Coding - The format in which information is stored in the various memory stores
    • Capacity - The amount of information that can be held in a memory store
    • Duration - The length of time information can be held in memory
    • The process of converting information between different forms is called coding
    • The multi-store model (MSM) proposed by Atkinson and Shiffrin (1968) was the first cognitive explanation of memory
      • Previously, memory was mainly explained biologically
    • The multi-store model explains how information transfers from one storage system to another;
      • Sensory register (SR)
      • Short-term memory (STM)
      • Long-term memory (LTM)
    • Multi-store model - A representation of how memory works in terms of three stores called the sensory register, short-term memory and long-term memory
      • It also describes how information is transferred from one store to another, what makes some memories last and what makes some memories disappear
    • Multi-store model:
      1. Stimulus from the environment
      2. Sensory register (Iconic, echoic)
      3. Attention
      4. Short-term memory store
      5. Prolonged rehearsal
      6. Long-term memory store
    • MSM evaluation:
      STRENGTH:
      • Research support - Baddeley (1966), STM and LTM separate stores
      LIMITATION:
      • STM not a unitary store - Shallice and Warrington, Client KF (amnesia)
      • Oversimplified LTM - different types of LTM, lacks detail so lacks explanatory power
      • Lacks ecological validity - Peterson and Petersons experiment used artificial material (had to learn consonant syllables)
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