criteria of a good physical store

• ⦁ Physical Appearance of a Store

  a physical location where customers can purchase goods or services in person. The physical store's appearance significantly impacts consumer behavior and decision-making. Factors such as store layout, lighting, colors, and overall aesthetic appeal directly influence how consumers perceive and interact with the store
• Location


  • Easily accessible and attracts high foot traffic
• Store layout and design


  • Appealing and well-organized layout that promotes easy navigation and showcases products effectively
• Product selection


  • Diverse range of products that cater to the target market's needs and preferences
• Customer service


  • Friendly and knowledgeable staff who provide excellent customer assistance and support
• Pricing and promotions


  • Competitive pricing, regular promotions, and discounts that attract customers and encourage repeat visits
• Convenience


  • Ample parking, clean restrooms, and fitting rooms enhance the shopping experience
• Experience and ambiance


  • Creating an inviting atmosphere through interior design, music, scents, and lighting