Industries and audiences

• What type of game is Fortnite classified as?

  Hybrid game
• What genres does Fortnite combine?

  Battle, searching, building, and puzzle solving
• Why is Fortnite popular among diverse audiences?

  It attracts fans of different game genres
• Is Fortnite a free-to-play game?

  Yes, it is free to download and play
• What is the main goal when playing Fortnite?

  Be the last one to survive on the island
• How does teamwork play a role in Fortnite?

  Players can collaborate to survive together
• What happens as the storm approaches in Fortnite?

  Players are encouraged to eliminate others
• What competitive elements do players enjoy in Fortnite?

  Judging scores and online rankings
• Who originally released Fortnite?

  Epic Games
• What significant change did Epic Games make regarding the battle pass?

  Made it free to compete
• How much revenue does Fortnite generate annually?

  Around 1 billion dollars
• What is Fortnite Battle Royale?

  The main and popular game mode
• How does being part of a franchise benefit Fortnite?

  Expands audience and increases profits
• What is the gender demographic of Fortnite players?

  About 30-45% are female
• Why might Fortnite attract more female players?

  Random character assignment avoids gender bias
• On which platforms is Fortnite available?

  Consoles, computers, tablets, and mobile phones
• What unique feature does Fortnite offer regarding platform switching?

  Players can switch platforms mid-game
• How does Epic Games promote Fortnite?

  Using social media platforms like YouTube and Twitch
• What type of content do they share on social media for promotion?

  Teaser trailers and gameplay walkthroughs
• What are synergetic partnerships in Fortnite's marketing strategy?

  Collaborations with brands like Marvel and Godzilla
• How did Epic Games start as a company?

  One person working in a garage
• What is the significance of Epic Games' software availability?

  Encourages audience participation and creativity
• What does it mean for Epic Games to be horizontally and vertically integrated?

  They own other game and software companies
• How do microtransactions work in Fortnite?

  Players buy V-Bucks for in-game purchases
• What are V-Bucks used for in Fortnite?

  Purchasing costumes and skins
• Why do players buy limited edition items in Fortnite?

  Fear of missing out on exclusive content
• What is the regulatory body for video games in the UK?

  Video Standards Council (VSC)
• What rating does Fortnite have in the UK?

  12 UK certificate
• Why did Fortnite receive a 12 rating?

  Due to its battle and animated violence
• What are parents more concerned about regarding Fortnite?

  Addictive nature of gameplay
• How does online technology affect parental control over gaming?

  It makes it harder to monitor children's play
• What visual elements appeal to younger audiences in Fortnite?

  Cartoon graphics and bright colors
• How do celebrities promote Fortnite?

  By sharing their gameplay with followers
• What is the significance of the Fortnite World Cup?

  It offers huge prizes and promotes the game
• How does Fortnite create anticipation for new seasons?

  By promoting season finales and cliffhangers
• What happened during a recent Fortnite event involving a meteor?

  A meteor destroyed the island during gameplay
• How did Epic Games create buzz around the black hole event?

  Deleted all social media posts for mystery
• What diversification strategies has Epic Games pursued?

  Incorporating music and film into Fortnite
• How did the Travis Scott concert in Fortnite benefit the game?

  Attracted new audiences and promoted the game
• How did Fortnite adapt during the coronavirus pandemic?

  Provided entertainment through virtual events