Media and Literacy

• Paperless society


  A society where communication is done electronically and all forms of printed communication have become obsolete
• Haptics


  Feedback technology that takes advantage of the user's sense of touch by applying force, vibrations, and/or motions to the user
• Eye tracking technology


  Measures eye positions and movements which are analyzed through computer applications
• Brainwave sensing


  Enables the control of technology functions by the brain – totally hands-free
• Internet glasses


  Technology that can be used in eyeglasses and have uses ranging from e-Gaming to military defense
• Media


  The main means of mass communication
• People as media


  The person serves as the medium for another person to learn or acquire new knowledge. They are the media itself
• Classification of people as media

  • Opinion leaders
  • Citizen journalist
  • Social journalist
  • Crowdsourcing
  • People in media
• Opinion leaders


  People who is highly exposed to and actively using media which opinions are accepted by group
• Citizen journalist


  People without professional journalism training that use the tools of modern technology and internet
• Social journalist


  Journalist that uses social media to make their content available to more people
• Crowdsourcing


  The person who obtains needed services, ideas, or content by soliciting contributions from a large group of people and especially from the online community
• People in media


  They provide information coming from their expert knowledge or first-hand experience of events
• Types of journalists by medium

  • Print journalists
  • Photojournalists
  • Broadcast journalists
  • Multimedia
• Print journalists


  Collect and analyze facts about newsworthy events by interview, investigation and observation and write stories for newspapers, magazines or journals
• Photojournalists


  A news story is presented primarily through photographs with supplementary written copy called caption/s
• Broadcast journalists


  Research, investigate and present news and current affairs content for television, radio and online
• Multimedia


  Narrate or write news stories, reviews, or commentary for print, broadcast, or other communications media such as newspapers, magazines, radio, or television
• Journalist


  A person who writes for newspapers, magazines, or news websites or prepares news to be broadcast
• Social media


  A catch-all term for a variety of internet applications that allow users to create content and interact with each other
• Formats & examples of social media

  • Relationship or social networks - Facebook
  • Micro-blogging - Twitter, Instagram
  • Special interest networks - Linkedin, Pinterest
  • Media sharing - YouTube, Flickr
  • Collaborative news -Reddit, Waze
  • Discussion forums - Google Groups
  • Group buying/merchant sites - OLX, Groupon, Dealgrocer
  • Virtual worlds - Farmville, World of Warcraft, Secondlife, Minecraft
• Broadcast media include radio, television, film, music videos, podcasts, webisodes, and live events.
• Print media includes newspapers, magazines, books, brochures, posters, flyers, billboards, and signs.
• Characteristics of Social Media

  1. Individualized Profiles (Personal Data)
  2. Connects with friends or people (Includes Referrals)
  3. Uploads in Real time
  4. Enables Conversation (Private and Public)
  5. Provides tracking (History and Threats)